--- Die Hersteller von Spielekonsolen machen in China kein gutes Geschäft: Resourceful pirates have taken a big bite out of business for Sony, Microsoft and Nintendo, whose official games retail at between 200 yuan and 500 yuan ($24-$50) in China. Players say they wouldn't even consider paying those prices. Sony's PS2 strategy in the country has got off to a rocky start. It delayed the launch to Jan. 1 from mid-December and when it did go on sale in Shanghai and Guangzhou, Sony had only one software title to accompany the console. ... Microsoft, which has not officially entered the Chinese market with the Xbox, has said it is adopting a wait-and-see approach. Its software sales have been massacred by pirates who sell the newest versions of Microsoft Office for six yuan. "It looks like a good opportunity for us, but we want to make sure that when we do enter we do it with the right regulatory process and have the right content," said Alan Bowman, Microsoft's Xbox general manager for Asia-Pacific.
china-in-the-news : China-Blog
Weblog zu Chinas Wirtschaft, Kultur und Politik und ihrer Widerspiegelung in den Medien
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